Nicholas
Cravotta
V:510-558-8906, F:510-558-8914, nicholas@cravottableau.com
Editorial
Resume
Cahners Business Information, December 1998 – present
Technical Editor, EDN (Electrical Design News), December 1998
One of fourteen staff editors. Distributed every
two weeks to 169,000+ design engineers.
Responsible for coverage of both
communication technologies (for example, network infrastructure,
wired/wireless, interconnect (1394, USB)) and digital technologies (for
example, digital ICs, digital signal processing (DSP), digital audio/video).
Determine direction and coverage of these technologies for the magazine as a
whole.
Duties include researching and writing eight
in-depth design articles per year with at least one "Hands-On" design
project; technical evaluation and editing of contributed articles; editorials;
new products, "Leading Edge", and "How It Works"
departments; development of Electronics Group’s web site and Communication Beat
web page; and assisting in numerous trade shows.
Miller Freeman, Inc., January 1996 – November 1998
Executive Editor, Multimedia Systems Design, June 1998
Senior Editor, Multimedia Systems Design, July 1997
Launched Multimedia Systems Design, a monthly
engineering magazine with a controlled circulation of 25,000, premiere issue
November 1997. Created first editorial calendar; defined editorial mission,
target markets, and intended readers; and led design and definition of magazine
direction, style, and soul.
Primary responsibilities included guiding the
editorial direction of the magazine; generating quality contributed editorial
(over 50 pages/month); managing editorial and production processes and staff;
following technology and market trends; and evangelization of magazine to
reader and vendor bases.
Editorial duties included generating and
managing writer resources and article development; technical copyediting;
writing editorial, news, and new products departments; managing three regular
columns and one guest column; developing analyst and vendor relationships;
serving as a technical resource for five trade shows and non-technical sales
staff; and writing six articles/year with buyer’s guide tables. Assisted
publisher in evaluating the reader base, as well as participated in the
creation of marketing materials targeted at both potential readers and
advertisers.
In charge of creating web site for magazine
from the ground up. Goal was to create significant and repeated traffic to the
site through material complementary to magazine content. Traffic had reached
over 30K hits/month.
Technical Editor, Embedded Systems Programming, January 1997
The move from working on two magazines to one
allowed me to focus completely on a single industry. Additional
responsibilities included involvement with obtaining articles, technical copyediting,
and writing new products and news departments. Responsibilities with
Communication Systems Design continued for three months. Worked on Multimedia
Systems Design pre-launch and managed second Annual Embedded Systems Buyer’s
Guide.
Technical Editor, Embedded Systems Programming/Communication Systems
Design, January 1996
Primarily responsible for writing two buyer’s
guides each month (one for each magazine). Each buyer’s guide involved
research, writing an article, designing a product survey, developing a list of
companies offering that product, collecting data, editing data, and managing
the production of product tables. Acted as technical resource for production
and sales staff. Other responsibilities included meeting with vendors,
attending industry trade shows, and following technology trends, enabling me to
participate in guiding the editorial direction of the magazines.
Launched 13th issue (Annual
Embedded Systems Buyer’s Guide). Project consisted of collecting information
from 500+ companies on over 20 product categories, resulting in more than 100
pages of tables; from creating product surveys to organizing and executing
collection of data from companies; and from editing data and designing tables
to managing production and layout on a tight schedule and budget.
Peripheral
Experience
University of California, Berkeley, August 2000 – Present
Professor, Engineering Department, August 2000
Teaching “E192: Writing for the Technical
Press”. Working with Dean of
Engineering to build a complete writing program for technical students and
engineers that recognizes the value of writing in the sciences and teaches
students useful communication skills. Co-developed
initial curriculum. Also involved with
selling the concept to university administration and students.
Dutton Books, September 1990 – December 1990
Intern, Assistant for editorial department
Duties included reviewing manuscripts and
proposals, shifting through the slush pile, collecting clippings, managing
relations with authors, tracking manuscripts through the editorial and
production pipes. Experienced the worm’s
eye view of the publishing world firsthand.
Related Writing Endeavors:
Ghostwrote
"Beer for Pete’s Sake" with Pete Slosberg of Pete’s Wicked Ale fame
Participated
in two 18-week fictional writing workshop classes
Started
two Writer’s Group meetings. Monthly meeting lasted 13 months. Biweekly meeting
lasted 18 months.
Various
published and unpublished fiction projects
Literacy
tutoring